Phiten Products
Phiten New Zealand > About Phiten



Since Phiten was founded in 1983, the primary focus has been the body’s natural healing power. The body’s healing power is made possible by a natural state of balance, which can be upset by stress or fatigue from an ever-increasing variety of sources; many of which we remain largely unaware.

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Through years of dedicated research, Phiten has developed a number of unique wellness technologies and products that have gained the trust and confidence of the customers. This trust is a cornerstone of our work, and we hope to continue creating new products with our technology to maintain and enhance the wellness of people worldwide. In addition to delivering functional products for general well-being, we also provide technology for sports and athletics. World-class athletes around the world use Phiten products - a testament to their trust in and support of our technologies. Phiten products incorporate AQUA TITANIUM and AQUA GOLD and help achieve maximum performance. Such benefits are not limited to the athletic world, but are also available and effective for everyday use. All Phiten products - whether ankle, shoulder or knee supports, apparel, carry with them the power of producing a proper balance in the playing field or in everyday life.




Originating in Japan and holding over 100 patents worldwide, Phiten is the maker of AQUA METALS, a collection of proprietary and unique, metal-infused wellness materials and technologies. With over 100 Phiten store locations spread out through all of Asia, the Phiten brand has become a mainstay and a symbol of sports and wellness within the land of the rising sun.

Through exposure on the field at sporting events and during major sporting event throughout the years, Phiten has won the trust amongst world class athletes around the world.

Phiten in New Zealand

The story of Phiten Performance, the exclusive importer of Phiten products in New Zealand (and the South Pacific) followed a slightly different path.  After experiencing the benefits Phiten products in 2004 for pain relief and injury recovery, the Directors became so passionate about the potential Health benefits that they sought approval to establish Phiten Performance in New Zealand in 2005.

After several years of focused university research on the Health benefits, Phiten products were made available to all New Zealanders through selected pharmacies and direct sales at Lifestyle Events, Sports Expos and though our online channel

If you have any questions about the benefit of our products please contact me through the Contact form.

If your are a Pharmancy or Health professional and would like to stock our prodcut range please also you the Contact from to get in touch.


Kind regards,

Don Ponsford [Owner and Managing Director]

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